The ten days that comprise SXSW Interactive, SXSW Film and SXSW Music occur March 11-20 in Austin, Texas. The Austin Convention Center, in the heart of downtown Austin, is central to the SXSW experience. That is the first place registrants go to pick up their badge and where they will spend most of their time at conference panels and keynotes, the trade shows and hundreds of other scheduled activities.
Specific SXSW disciplines (Music, Film, Interactive) also have events taking place outside the Austin Convention Center but most will be easily accessible by foot, shuttle or bicycle.
Getting dropped off at the Austin Convention Center? The best place to get dropped off for the Austin Convention Center is on the North side of the building, on 4th street.
Area parking ranges in price and availability. Arriving into the downtown area early is the best bet for securing parking. Parking locations and availability can be found on the City of Austin's website, here.
Taxi and pedicab
Cabs are in high demand during SXSW but can sometimes be found circling the downtown area. The following cab services operate in the Austin area:
Yellow Cab Austin – (512) 452-9999
Lone Star Cab – (512) 836-4900
Austin Cab Company – (512) 478-2222
Taxi cabs can charge a night-time surcharge of $1 per person between the hours of 9pm to 4am authorized by the City of Austin.
Pedicabs are a common sight in the downtown Austin area and operate for a pre-negotiated tip. Flag one down for shorter trips between SXSW venues.
Super Shuttle offers discounted shared-ride van service and executive car service for SXSW registrants. Visit SuperShuttle's Website to reserve your discounted airport charter.
Capital Metro offers a consistent public transportation option from Austin Bergstrom International Airport, the Airport Flyer, which stops close to the Austin Convention Center and many downtown hotels.
Getting Around Downtown Austin
Expect to do lots of walking while you are here, so wear your comfy shoes. Also be sure to check out B-cycle, Austin's bike-share system. These bike share stations are conveniently placed throughout the downtown area near all the places you want to be. Austin B-cycle is another fast, easy way to get around during SXSW, day or night. Day access passes are available at each B-station; all you need is a credit card! Adjusts to fit size and comes equip with baskets, lights and gears. Learn more at austinbcycle.com.
Photo credits (l-r): Mazda car at the ACC photo by Christine M. Chun, Miller Lite pedicab photo by Margaret Licarione, and SX Shuttle photo by Aaron Rogosin