Fashion and Tech meet at SXstyle: New for 2015

Written by Kelly Krause | Wednesday, Oct 15, 2014

New for SXSW: SXstyle. March 13-15, 2015 at the JW Marriott With so much disruption and cultural influence in the fashion and tech space, paired with an overwhelmingly positive response for more content from our community, SXSW Interactive announces the newest addition for 2015: SXstyle.

Exploring the complex ties between fashion, art, culture and technology, SXstyle will feature five days of panel sessions, networking opportunities, mentorships and evening events touching on topics like innovative design, wearable tech, 3D printing, the future of retail, virtual sizing and more.
Taking place March 13-17, 2015 in the brand-new downtown JW Marriott, the five-day fashion and tech-focused programming is open to all Interactive, Gold and Platinum registrants.

As part of SXSW Interactive’s mission to showcase the brightest minds and forward-thinking innovators across all disciplines, we are happy to announce the following Featured Speakers to the SXstyle programming lineup: Genevieve Bell, cultural anthropologist at Intel Labs; Jennifer Hyman, CEO and Co-Founder of Rent the Runway; and Deena Varshavskaya, Founder and CEO of Wanelo.

More SXstyle programming and events will be revealed in the coming weeks.

Preliminary 2015 SXstyle Programming

SXSW Accelerator
If you’re a startup in the Wearable Tech space, we encourage you to enter SXSW Interactive’s pitch competition, SXSW Accelerator by November 7, 2014. Now in its seventh year, SXSW Accelerator has served as a catalyst for over 200 incredible companies who have presented to a variety of esteemed Judges and Emcees. Of these presenting companies, 56% have received funding -- totaling over $587 million -- while 9% have been acquired by the likes of Google, Apple, Opentable and Huffington Post. This year’s competition will take place on March 14 and 15 within Startup Village at the Hilton Downtown.

SXSW Interactive will announce over 500 Panels, Presentations, Book Readings, Workshops, Meet Ups and various other types of programming on Monday, October 20. Stay tuned to SXSW and subscribe to our SXSW Interactive Community Newsletters for more information.

For more information on SXstyle, visit Questions, queries, ideas? Email

Deena Varshavskaya, Genevieve Bell, Katrina Lake, Jennifer Hyman and Julie Bornstein. Photos Courtesy of speakers.