South By Southwest Interactive News

Sunday Feb 15th, 2015

2015 SXSW Interactive Session Spotlight: Why You Need A Business Story And How To Create It

Written by Megan Simpson

In 2014, David Sloly tasked himself with writing a guide that would explain the process for creating business stories. His Future15, Why You Need A Business Story And How To Create It will explain how stories impact decision-making, the types of business stories you can tell, and most...

Sunday Feb 15th, 2015

2015 SXSW Interactive Session Spotlight: A/B Testing at Scale – Minimizing UI Complexity

Written by Megan Simpson

Product designers and developers won’t want to miss Chris Saint-Amant’s solo presentation, A/B Testing at Scale: Minimizing UI Complexity” at this year’s SXSW Interactive Festival. Saint-Amant’s talk takes a look at A/B testing, and it’s ability to enable you to take a data-driven approach to product design and...

Friday Feb 13th, 2015

2015 SXSW Interactive Session Spotlight: The Third Age of Gaming – Exploring New Horizons

Written by Megan Simpson

Moderator of The Third Age of Gaming: Exploring New Horizons, Chris Morris returns to SXSW this year from Charleston, South Carolina. He is joined on his panel by Barry Dorf, Vice President of Partnerships & Alliances for DeNA; Chris Early, Vice President of Digital Publishing...

Thursday Feb 12th, 2015

2015 SXSW Interactive Session Spotlight: 15 Minutes of Shame – A Survival Guide

Written by Megan Simpson

Megan Wintersteen of Hoboken, New Jersey will present her Core Conversation, 15 Minutes of Shame: A Survival Guide at this year’s SXSW Interactive Festival. The discussion will center on the notorious “15 minutes of fame,” or in this case “shame,” and what it means to have easy and...