South By Southwest Interactive News

Friday Feb 6th, 2015

2015 SXSW Interactive Session Spotlight: Open Pay – This Is What Your Coworker Makes

Written by Megan Simpson

Journalist, Rachel Emma Silverman, has written several stories about open pay. At this year’s SXSW Interactive Festival, she will moderate a panel on that same topic titled, Open Pay: This Is What Your Coworker Makes. Alongside her will sit panelists who have all embraced open pay to some...

Friday Feb 6th, 2015

2015 SXSW Interactive Session Spotlight: Never Grow Old, Never Die

Written by Megan Simpson

When asked about the best SXSW Interactive networking strategy, Byron Reese has a unique, and fun, answer. “Look for someone with a wicked cool T-shirt. Say, ‘Dude, that is one wicked cool T-shirt.’ Proceed from there,” he says. In addition to this sound advice, this Austinite hopes to teach...

Friday Feb 6th, 2015

Introducing iBeacon Technology at SXSW 2015

Written by Michael Brown

SXSW will be using iBeacon™ technology this March with the official SXSW GO® mobile app. Using Bluetooth LE technology, the app incorporates beacon zones to provide attendees with a comprehensive view of other attendees in the vicinity, inspiring more meaningful connections. The beacons will also provide useful event messages...

Friday Feb 6th, 2015

Straight from the Source: Creative Hacks from Automotive UX & Design

Written by Tessa Meriwether

Creative drive: it’s something we all share, and Mazda’s no stranger to it either. In fact, they have a term for it: obsessive engineering. We invited three top Mazda employees, representing user experience, tech and design, to share their creative processes, sources of inspiration and approaches to problem solving....

Thursday Feb 5th, 2015

SXsports Warmup - Gameday 2025: What's In Your Living Room?

Written by Sonja Silkey

On this week’s SXsports Session Warmup, we spoke to Tennessee native Spencer Hall. Hall is the editorial director at SB Nation and founder of the renowned college football site Every Day Should Be Saturday. He has spoken previously at SXSW three times, including on last year’s...