South By Southwest Interactive News

Monday Feb 9th, 2015

Twelve New Interactive Featured Sessions

Written by Jessica Cox

The Featured Speaker lineup for SXSW Interactive 2015 showcases some of the biggest and brightest names in the tech industry. Joining the list today are an impressive array of visionaries including Eric Schmidt (Chairman of Google), Charlene Li (Founder and CEO of the Altimeter Group) and Brooks Buffington and...

Monday Feb 9th, 2015

Host Your Own Event At The SXSW Registrants Lounge

Written by Corinna Burford

Host your own industry mixer during SXSW in the official Registrants Lounge! This turn key space is perfect for reaching a full range of conference attendees while maximizing your marketing budget. Located in Brush Square Park right across from the Austin Convention Center, the Registrants Lounge is open to all...

Monday Feb 9th, 2015

2015 SXSW Interactive Session Spotlight: How CNN and The New York Times Moderate Comments

Written by Megan Simpson

Organizer, moderator and speaker of How CNN and The New York Times Moderate Comments,” Patrick O’Keefe has more than fifteen years of direct online community management experience, including policy development, staff leadership and platform strategy. He has also been involved in content moderation for over seventeen years, with...

Friday Feb 6th, 2015

2015 SXSW Interactive Session Spotlight: Open Pay – This Is What Your Coworker Makes

Written by Megan Simpson

Journalist, Rachel Emma Silverman, has written several stories about open pay. At this year’s SXSW Interactive Festival, she will moderate a panel on that same topic titled, Open Pay: This Is What Your Coworker Makes. Alongside her will sit panelists who have all embraced open pay to some...

Friday Feb 6th, 2015

2015 SXSW Interactive Session Spotlight: Never Grow Old, Never Die

Written by Megan Simpson

When asked about the best SXSW Interactive networking strategy, Byron Reese has a unique, and fun, answer. “Look for someone with a wicked cool T-shirt. Say, ‘Dude, that is one wicked cool T-shirt.’ Proceed from there,” he says. In addition to this sound advice, this Austinite hopes to teach...

Friday Feb 6th, 2015

Introducing iBeacon Technology at SXSW 2015

Written by Michael Brown

SXSW will be using iBeacon™ technology this March with the official SXSW GO® mobile app. Using Bluetooth LE technology, the app incorporates beacon zones to provide attendees with a comprehensive view of other attendees in the vicinity, inspiring more meaningful connections. The beacons will also provide useful event messages...

Friday Feb 6th, 2015

Straight from the Source: Creative Hacks from Automotive UX & Design

Written by Tessa Meriwether

Creative drive: it’s something we all share, and Mazda’s no stranger to it either. In fact, they have a term for it: obsessive engineering. We invited three top Mazda employees, representing user experience, tech and design, to share their creative processes, sources of inspiration and approaches to problem solving....

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