South By Southwest Music News

Wednesday, Feb 11, 2015

Deep Tracks: Branded Partnerships and Content

Written by Tess Cagle

As advertisers search for new ways to connect with customers, they are quickly turning to musicians and creating partnerships that benefit both the artist and the brand. At SXSW Music, we will discuss topics such as music licensing, branded content, in-store radio and streaming to help artists navigate through branding...

Wednesday, Feb 11, 2015

of Montreal, Deerhoof Playing Polyvinyl Records' SXSW 2015 Showcase

Written by Rory Burbeck

Polyvinyl Records ( - the indie label that artists such as Japandroids, The Rentals and STRFKR call home - has confirmed an excellent lineup for the 2015 SXSW Music Festival, headlined by of Montreal.

The label will present their SXSW Music showcase on Thursday, March 19 at Cheer...