Sessions

Video Spotlight: A Discussion with Melissa Etheridge

Perceptions about artist-brand partnerships and sync licensing have shifted quite a bit over the last 20 years.

The topic was discussed in detail at the 2014 SXSW Music Conference with singer-songwriter Melissa Etheridge and three more powerful women who work in the sync licensing field. The quartet of speakers talk...

The 2014 SXSW Music Conference
Written by Rory Burbeck | November 20, 2014

Music Conference Spotlight: The (Real) Market Value of a Music Placement

Placement of a song can launch an artist from relatively unknown to being the next buzz act almost overnight, but we don’t often ponder the true value of getting a song placed in film or TV.

So, what really makes a sync successful? Our speakers, led by Rebecca Rienks of...

The 2014 SXSW Music Conference
Written by Rory Burbeck | November 18, 2014

More Conference Sessions Confirmed for SXSW Music 2015

The SXSW Music Conference has locked in another round of intriguing sessions for 2015!

Our aim is to have progressive and wide-ranging discussions at our conference. The sessions announced today are fully in line with this goal, with topics that explore modern music curation, how Latin American artists are using...

TV's Decision Makers: AMC, FX, Showtime and HBO at SXSW 2014
Written by Christina Wiese | November 13, 2014

Video Spotlight - TV's Decision Makers: AMC, FX, Showtime and HBO

How do the shows you love end up on television? Last March, gatekeepers from AMC, FX, Showtime and HBO gathered at SXSW Film to discuss the ever-changing world of television programming. Moderated by New York Times reporter David Carr, the panelists spoke about finding new voices and stories, the impact...

Video Spotlight: St. Vincent Interview at SXSW 2014

St. Vincent came to Austin for the 2014 SXSW Music Festival on quite a roll. Just a few weeks before her performance at SXSW, singer-songwriter Annie Clark released her fourth record under the St. Vincent moniker to much critical acclaim. As a bonus to her showcase during the festival,...

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