Bajofondo - "Pide Piso": SXSW 2013 Showcasing Artist

Even though Bajofondo has been a pioneer in what has been known all over the world as “electronica tango”, the group doesn’t consider that this definition is appropriate for their music. It’s been already five years since Gustavo Santaolalla conceived this project along with Juan Campodónico, with the idea of bringing together a collective of Argentine and Uruguayan artists dedicated to creating “contemporary music of the Rio de la Plata". The project, which appeared under the name Bajofondo Tango Club, initially was an alliance of producers, musicians and singers that took shape in the recording studio, and the release of their first album was the culmination of this process. With the passage of time and the multiple tours, this collective of artists with remarkable individual careers evolved becoming a true band, whose live performances are an amazing sensation all over the world. And as Bajofondo’s music grows, evolves and expands, the denomination of “electronica tango” becomes more and more inadequate. Gustavo Santaolalla has a very concrete explanation for this: "we don’t like the label of “electronica tango”, because we don’t consider what we do to be either tango nor electronica. We believe we do music of the Rio de la Plata, and if you want to create a music that represents today’s sound of places like Buenos Aires and Montevideo –at least in our view-, obviously genres such as tango, murga, milonga and candombe are going to be present, because they are part of the genetic-musical map of that part of the world. But the 40 years history of Argentine and Uruguayan rock, hip hop and electronica also are part of that map and the history of that place”. Their first work, Bajofondo Tango Club, was also the first release of VIBRA, a division of SURCO dedicated to researching electronica and its crossings with the various sources of Latin American music. The album, released in November 2002, features a very long list of guest artists, and it’s worth mentioning the participation of Jorge Drexler, Adriana Varela, Cristóbal Repetto, Adrián Iaies, Didi Gutman and Pablo Mainetti, among others. Bajofondo Tango Club quickly caused a stir in Argentina and all over the world because of the originality of its proposition; the songs could be heard in clubs as well as dance parties. This work won the prestigious Premio Gardel as the "Best Electronica Music Album" in Argentina –where the sales reached Triple Platinum- and won a Latin Grammy award as the "Best Instrumental Pop Album". The album has sold more than 300.000 copies all over the world. After selling out at the Teatro Oriente (Chile), Teatro Ateneo (Argentina) and Sala Zitarrosa (Uruguay), the collective was invited to participate in the Pirineos Sur (España), Creamfields (Argentina) and Mostra Sesc (Brazil) festivals.