March 12-14, 2023

Journey into fantastical virtual worlds and experience a wide array of XR Experience programming during SXSW 2023.

XR Experience – SXSW 2022 – Photo by Stephen Olker

XR Experience – SXSW 2022 – Photo by Stephen Olker

About XR Experience


Where the SXSW Film & TV Festival and Exhibitions meet, the SXSW XR Experience will once again bring the Austin experience into the virtual world!

From March 12-14, come experience technology that is reshaping the language of storytelling created by talented international storytellers.

See You in 2024

Get ready to experience more opportunities for discovery, networking, learning, and career-enhancing connections than ever before at SXSW 2024 from March 8-16. Stay tuned for announcements coming later this summer.

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XR Experience Exhibition


Our physical exhibition showcasing all 2023 XR Experience Competition and Spotlight projects is at the Fairmont Hotel (101 Red River St, Austin, TX 78701) in the Congressional Ballroom A from 11am-6pm from March 12-14. The Fairmont is located next to the Austin Convention Center with a convenient walkway between the two spaces.

View The Show Floor

View The Exhibitor List

XR Experience Competition and XR Experience Spotlight projects can be explored live in the Fairmont Hotel. Add events to your SXSW Schedule and check out our entire XR Experience lineup!

SXSW XR Experience Exhibition is primarily an in-person event but there will be opportunity for guests to *engage with the XR Experience World in VRChat and other exciting, online immersive events from any device anywhere.

XR Worlds


The SXSW XR Experience World in VRChat will feature a melded Congress Avenue and Red River Cultural District, floating in space with new and unique features. This fun, interactive space offers attendees the opportunity to explore and connect with one another from across the globe.

SXSW once again worked with world-renowned artists and the social XR events studio VRrOOm to design and produce the festival's latest virtual elements, which will be hosted on VRChat.

The VRChat world can be experienced on PC, PCVR, and Oculus Quest headsets.

  • VRROOM Alpha Party - Join WEB7, LE JUIICE & MAXENCE for a live immersive concert in VR and in partnership with Deezer and Pico. Emerging french artist with multiple facets, each performing in different worlds!

  • Metaverse Music Concert - Immerse yourself into a unique virtual music experience created exclusively for SXSW 2023. YOOM & Active Theory present an interactive, volumetric music concert in a special metaverse space inspired by the famous 6th Street in Austin, TX.

  • Neo-Wulin: The Era of Black Ark - Neo-Wulin is the first virtual performance series IP in China created by the OXYZ3 team. Each musician will have a unique music world that combines performance, exhibition, and social interaction, and can be constantly extended.

Learn more at the Attendee Services Hub for more event access and navigation information. To learn more about access, click here.

XR and Metaverse Track


Covering the most exciting immersive experience breakthroughs from virtual and augmented realities to the intertwining of worlds through the metaverse, XR and Metaverse track content during the SXSW Conference navigates the potential of these mind-bending technologies.

Stay up to date with all things XR, including panels, special exhibitions, and more on the SXSW Schedule.

Track Schedule

Charlie Fink - XR

The XR Program was very strong, a quantum leap from 2019 that reflects the growing maturity of the medium.

Charlie Fink

Anetta Jones - XR

We have been blown away by the response to the installation - from press, curators, other potential collaborators and the public alike. We are so grateful that people have fully understood our project and we continue to receive beautiful messages from those who have seen it and are thinking about it long after.

Anetta Jones
Producer / Framerate

Laura Mingail

It's almost impossible to adequately describe how special SXSW is, or how grateful I am for being a part of it. It's not a festival, or a conference. It's a gathering of the most incredible, thought-provoking, rule-breaking group of creative minds, who intend to connect, share and build better. SXSW is a mentality that more people should adopt.

Laura Mingail
UK-Canada Exchange

Stephen Butchko - XR

Having a world premiere at SXSW 2022 was such an amazing and beneficial experience for the Ferryman Collective.

Stephen Butchko
Producer / Gumball Dreams

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