Marketing at SXSW

From startup founders, to established CEOs and investors, to artists and celebrities, SXSW is a vibrant community of creative and professional leaders. With compelling content or activations and a wide range of influential industry professionals, you’re guaranteed to target and engage with your ideal clients and customers.

Marketing Opportunities

 

Your Brand. Your Message. On One of the World’s Largest Stages, SXSW.

Over half a million attendees descend upon Austin, TX every spring to experience our world renowned conference and festival. Our team spends the entire year painstakingly curating every element of the event ensuring each year is unique and unforgettable.

A multitude of Sponsorships, Exhibitions, Digital Advertising, and Custom Opportunities offer the perfect marketing solution to help your business achieve its goals.

Apply to Market at SXSW

Sponsorship Opportunities

Align your brand with SXSW at the highest level for the greatest impact and visibility leading up to, throughout, and following the SXSW Conference & Festivals.

Explore Sponsorship Opportunities »

Mike's Hard Lemonade Activation at SXSW Outdoor Stage at Lady Bird Lake – SXSW 2022 – Photo by Jordan Hefler

Mike's Hard Lemonade Activation at SXSW Outdoor Stage at Lady Bird Lake – SXSW 2022 – Photo by Jordan Hefler

Exhibition

SXSW Creative Industries Expo is the convergence of all industries on the cutting-edge of technology, design, social good, health + wellness, and more. Mindfully curated, SXSW spends the year searching for brands, services and products that will take attendees into the 22nd century and beyond. Hundreds of exhibitors from across the globe meet under one roof to ignite passions, collaborate and share groundbreaking discoveries.

Creative Industries Expo »

Creative Industries Expo – SXSW 2022 – Photo by Hutton Supancic/Getty Images for SXSW

Creative Industries Expo – SXSW 2022 – Photo by Hutton Supancic/Getty Images for SXSW

Custom Opportunities

From official parties to lounges and award shows, SXSW offers a variety of customizable marketing assets that fit your brand’s needs and objectives. Contact a SXSW representative to develop a marketing plan that gets results and meets your business goals.

The following are just a few of the many marketing possibilities at SXSW:

  • Reach targeted audiences through specialized campaigns for artists, panelists, filmmakers, press, or other demographics and industries.
  • Brand highly visible items like lanyards, registrant big bags and door hangers.
  • Host festival parties, conference lounges, meetups, receptions, and private events.
  • Host or participate in one of SXSW’s curated music showcases.

  • Contact Us »

    Amazon Prime Video Activation – SXSW 2022 – Photo by Tico Mendoza

    Amazon Prime Video Activation – SXSW 2022 – Photo by Tico Mendoza

    Advertising Opportunities

    Reach more people, build brand awareness and increase social engagement with SXSW advertising opportunities. Transform event staples like pedicabs, coffee jackets, credential lanyards and more into promotional must haves!

    Disney Pedicabs – SXSW 2022 – Photo by Sarah Navarrette

    Disney Pedicabs – SXSW 2022 – Photo by Sarah Navarrette

    Super Sponsors

    White Claw logo
    Volkswagen logo
    Austin Chronicle logo
    Porsche logo
    Itau logo

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