March 15–21, 2027 | Austin, TX

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Press and Creator Accreditation

Thanks for your interested in applying for SXSW 2027 Press and Content Creator accreditation. Please read below for instructions, and reach out to press@sxsw.com if you have any questions.

Which Application Should I Submit?

Submit the Press Application if your primary work is editorial journalism, including newspapers, magazines, websites, newsletters, broadcast, podcasts, or freelance assignments.

Submit the Content Creator Application if your primary publishing platform is TikTok, Instagram, YouTube, or LinkedIn.

Apply based on where the majority of your SXSW coverage will be published. Submitting the wrong application may delay review.