2018 Official Showcase Presenter
Every year, The British Music Embassy takes over Latitude 30 for the week, playing host to some of the most exciting UK talent. With a variety of genres from brand new grassroots bands to more established artists, these showcases have become the go-to hub for many SXSW goers. These showcases will be hosted by various BBC Music outlets including BBC Music, BBC Radio 2, BBC 6Music, and BBC Radio 1.
Date: Tuesday, March 13 – Saturday, March 17
Venue: Latitude 30 (512 San Jacinto)
Tuesday Lineup: Touts, Bugzy Malone, Pale Waves, Rachel K. Collier, Jerry Williams, Himalayas
Wednesday Lineup: Nina Nesbitt, Gaz Coombes, Sam Fender, Frank Turner, Jade Bird, Rhys Lewis
Thursday Lineup: IDLES, Goat Girl, Girl Ray, Shopping, LIFE, Nilüfer Yanya
Saturday Lineup: Benin City, NOT3S, Suzi Wu, SPECIAL GUEST, IDER, Superorganism
Music and Platinum badgeholders receive primary access to official music showcases. SXSW Showcasing Artist wristbands and Music Festival wristbands have secondary access. All admissions subject to capacity. Exceptions to be noted in schedule listings and/or at venue entrances. Artists and lineup subject to change.