About SXSW

The South by Southwest® (SXSW®) Conference & Festivals celebrate the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.


2019 SXSW Outdoor Stage at Lady Bird Lake — Photo by Jordan Hefler

2019 SXSW Outdoor Stage at Lady Bird Lake — Photo by Jordan Hefler

 

Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries.

South By Southwest dedicates itself to helping creative people achieve their goals.

An essential destination for global professionals, the event features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Throughout SXSWeek®, experience 10 days of unparalleled discovery, learning, and networking with creatives across interactive, film, and music industries.

Make plans to join the world’s brightest creators March 13-22 at the 2020 SXSW Conference & Festivals in Austin, TX.

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Follow us on Facebook, Twitter, Instagram, and SXSW News to keep up with all things South By®.

WELCOME TO THE FUTURE | SXSW 2020

Join artists, innovators and thought leaders from around the world and turn your ideas into reality next March.

Programming Overview

 

SXSW Conference (March 13-21)
The conference program provides an opportunity for global professionals at every level to participate, network, and advance their careers. With one unified conference that spans 22 Tracks, experience compelling Keynotes, Featured Speakers, panels, sessions, book readings, podcasts, and more session formats.

SXSW Film Festival (March 13–21)
Celebrating raw innovation and emerging talent, the Film Festival has become known for the high caliber and diversity of films presented alongside its smart, enthusiastic audiences during its nine-day event footprint. Ready to premiere your own film? Submissions are now open for feature films, shorts, episodics, and VR/AR/MR projects. Learn more about application deadline periods here.

SXSW Music Festival (March 16–22)
Featuring a variety of new, developing, and established Showcasing Artists, the Music Festival brings together 2,000+ artists across all genres. Dive into a curated mix of performances across Austin with artists and industry professionals from around the globe. Want to take the stage? Showcasing Artist applications are open through October 25.

SXSW Comedy Festival (March 13-21)
Running simultaneously with the Film and Music Festivals, the Comedy Festival presents uniquely diverse programming of comedic performers, showcases, and events. Catch rising stars, established greats, and surprise guests all SXSW long.

Exhibitions (March 14–21)
Beyond the festival scope, SXSW hosts many different world-class exhibitions that connect creatives across all industries. Take your discovery a step further at the SXSW Trade Show, Flatstock, SXSW Marketplace, SXSW Wellness Expo, and more. Explore all the available exhibition opportunities to position your forward-thinking company in front of thousands of creative professionals this March.

Playing host to a variety of evening networking events, SXSW also holds numerous esteemed competitions and awards ceremonies honoring some of the tech industry’s most important innovators and cutting-edge companies. Have a game-changing tech startup? Learn more about SXSW application categories.

The Attendee Services Hub is your guide through SXSW resources from the SXSW GO mobile app to event navigation tools to help you prepare for the adventure ahead. View the 2020 Timeline for a general breakdown of our daily programming schedule.

Join us for SXSW 2020

Experience 10 days of unparalleled discovery, learning, and networking with creatives across interactive, film, and music industries at the 2020 SXSW Conference & Festivals from March 13-22, 2020 in Austin, Texas.

Browse the 2020 SXSW Schedule

Browse events, build your schedule, and get personalized recommendations for the 2020 SXSW Conference & Festivals.

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Attend SXSW 2020

Join the world’s brightest creators March 13-22 at the 2020 SXSW Conference & Festivals. Register to attend and book your hotel to begin your SX adventure!

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2019 SXSW Showcasing Artist, Khalid – Photo by Danny Matson

2019 SXSW Showcasing Artist, Khalid – Photo by Danny Matson

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