SXSW dedicates itself to helping creative people achieve their goals, and we believe people have the power to change the world for the better. Our social responsibility encompasses initiatives to promote human rights, help communities and protect our natural environment.

Local Initiatives


Adopt-a-Street: Started on 6th, Staying on 6th

Keep Austin Beautiful’s Adopt-a-Street program gives local groups like SXSW the opportunity to help keep Austin beautiful by collecting litter and beautifying streets in the community. We have events to clean up our stretch on East 6th Street from Comal Street to Brushy Street four times a year.


HAAM is the Health Alliance for Austin Musicians, an Austin-based nonprofit organization whose mission is to provide access to affordable health care for Austin’s low income, uninsured working musicians, with a focus on prevention and wellness. The nonprofit’s annual HAAM Benefit Day is a community event where businesses and residents of the city of Austin come together in support of local musicians. SXSWfm hosts a nighttime showcase on HAAM Benefit Day each year with music provided by local SXSW Music alumni.


Each holiday season, SXSW raises in-house funds to provide necessities to local families and others in need. Several families are adopted through SAFE, a local, Austin-area domestic abuse, sexual assault and child abuse center. Donations provide everyday essentials such as clothes, bed linens, toiletries and grocery gift cards. Children also receive learning materials, books and toys.

Shoal Creek Conservancy

Shoal Creek is in the heart of Austin, Texas. In 1839, it was the city’s original western boundary. Today, it is an artery into its urban core. In recent years, conditions in and around this unique Austin treasure have declined, and we feel restoring and protecting Shoal Creek will make Austin a more vibrant place to live, work and recreate. SXSW shows support for our neighbors at the Shoal Creek Conservancy through creek clean-ups and other involvement.

SXSW Initiatives


SXSW Community Service Awards

The SXSW Community Service Awards celebrate the spirit of community in Austin that we think is unique to SXSW. Six individuals and six organizations will be recognized for their community service at a ceremony during SXSW in March. Each honoree or organization will receive complimentary badges to SXSW, a minimum $4,000 grant, and a chance to spread the word about their work to the SXSW community.

SXSW Platinum Opportunity Scholarship

Fostering the next generation of innovative professionals in the Interactive, Film, and Music industries, the SXSW Platinum Opportunity Scholarship offers college-level students a chance to receive a Platinum Badge to SXSW Conference & Festivals. Continuing its affiliation with the City of Austin’s African American Resource Advisory Commission, SXSW awards the Platinum Opportunity Scholarship to a group of eligible students from historically underserved communities.


The Learning Expo is a community event designed to encourage and inspire learners of all ages to identify and reach their education and career goals. Hundreds of exhibitors, mentorship from seasoned professionals, access to community leaders, school and career representatives, and youth showcases are featured throughout this free event for students, parents, teachers and community members.

SXSW Free Events

SXSW offers several free and open-to-the public events during March. Learn more at or get on the list at

SXSW Sustainability Statement


SXSW acknowledges its environmental impact and takes responsibility for being an advocate for best practices.

We will demonstrate leadership in efforts to integrate principles of environmental sustainability into our organizational practices. We strive to implement solutions that limit and mitigate the environmental effects of our operations and events.

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