2018 Showcasing Artist - The Roots

The Roots - Photo courtesy of Artist

Bud Light x The Roots & Friends Jam

2018 Official Showcase Presenter

Bud Light will transform Fair Market into its iconic Dive Bar aesthetic for badge-holders to crack a few cold ones with friends. For the 3rd year in a row, the brand is teaming up with The Legendary Roots Crew and some of their friends for a special SXSW jam session on Saturday, March 17th. The Showcase will feature the Grammy Award-winning band along with a number of cross-genre artists and surprise special guests.

Date: Saturday, March 17
Venue: Fair Market (1100 E 5th St)
Lineup: The Roots, Ludacris, Dermot Kennedy, Jessie Reyez, Rapsody, Tank & the Bangas, Moon Taxi, & other surprise guests

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Music and Platinum badgeholders receive primary access to official music showcases. All admissions subject to capacity. Exceptions to be noted in schedule listings and/or at venue entrances. Artists and lineup subject to change.

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