March 15-17. Presented by the American Poster Institute (API), Flatstock displays the works of the world’s top gig poster artists. The show features posters of varying styles, colors, and techniques for sale by the talented artists who created them.


Flatstock 59 at SXSW 2017 - Photo by Lauren Lindley



The American Poster Institute is a nonprofit corporation dedicated to serving the poster artist community and promoting the art form. The Flatstock shows provide the American Poster Institute with a way to present poster artists collectively while showcasing the breadth of styles they represent. If you’re interested in exhibiting at Flatstock, learn more and join API.

The best concert posters have always captured both the essence of the music they promoted and the spirit of the time in which they were produced. Flatstock provides an ongoing series of opportunities to see fine poster art in person and to meet the artists who created it.

Flatstock 65 is open to all badge types and the general public with the free SXSW Guest Pass.

Take a look at the Flatstock 65 floor map.

Flatstock Stage

Enjoy performances from some of our talented official Showcasing Artists. Open to the general public, Flatstock Stage is a perfect spot to unwind in between your poster perusing and check out up-and-coming acts at SXSW.

Flatstock 59 Photos

People browsing poster art at Flatstock 59 at SXSW 2017.
SXSW attendees shop an artist
A SXSW attendee checks out some vinyl at Flatstock 59.
People browsing poster art at Flatstock 59 at SXSW 2017.
A band performs on the Flatstock Stage at Flatstock 59 in 2017.
A man browses poster art at Flatstock 59 at SXSW 2017.
Left to right: Lauren Lindley, Nicky Lockman, Randy & Jackie Smith, Lauren Lindley , Randy & Jackie Smith, Lauren Lindley


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Interested in exhibiting at SXSW? Fill out the form to get in touch with a SXSW representative.

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