The SXSW Conference programming spans across 15 tracks of programming broken down by SXSW Badge priority – Interactive, Film, Music, and Convergence.
A Platinum Badge grants primary entry to all SXSW events while an Interactive, Film, or Music Badge grants you primary access to the respective Conference tracks and events of your badge type. This also includes secondary access to other tracks and events outside your badge type. All badges have equal access to Keynotes and Convergence tracks. For each track, see the SXSW Badge access designation below.
2022 Conference Tracks
The new 2050 Track is the home for long-range / big-picture thinking that pushes the limits of what is humanly possible by showcasing how innovative thinking can be a force for positive change in our troubled world.
Topics may include: Radical life extension, quantum physics, synthetic biology, nanotechnology, singularity, psychedelics, next generation energy solutions, and extraterrestrial explorations.
Advertising & Brand Experience (Interactive)
The Advertising & Brand Experience Track examines the ways that companies are activating in unique and compelling ways to connect with changing consumer priorities.
Topics may include: Cutting-edge marketing, corporate activism, neuroscience, employee engagement, and best practices for encouraging in-house innovation.
Civic Engagement (Convergence)
Formerly known as Government & Politics, the Civic Engagement Track brings together some of the world’s most forward-thinking voices at the local, national, and international levels to discuss programs and policy directions that can help bridge our current divisions.
Topics may include: Smart cities, income inequality, election integrity, law enforcement, gun control, governmental ethics, municipal services, subsidies, and programs that promote DEI.
Climate Change (Convergence)
The urgency of action around the climate crisis cannot be overstated. This programming covers the many consequences of soaring temperatures, rising oceans and mass extinctions across the globe.
Topics may include: Renewable energy and fossil fuel alternatives, sustainable practices, coastal relocation, plant-based foods, and forward-focused green startups.
The Culture Track explores the different traditions, norms, and expectations that help us gain a better understanding of one another while maintaining a sense of stability.
Topics may include: Food, sports, how we work, fashion, art, literature, museums, theatre, and relationships.
This long-standing track, which has served as the foundation for almost all SXSW Conference programming, encompasses everything related to interface, interaction, and purposeful intent.
Topics may include: Physical and virtual layouts, architecture, mapping of user experiences, product development, and planning for inclusive environments.
Film & TV Industry (Film)
The Film & TV Industry Track dives into the current and future state of film and television.
Topics may include: Distribution, financing, representation, technological advancements, and XR. Additionally, this Track showcases high level conversations about the future of the industry with leading creators and executives.
Future of Music (Music)
The Future of Music Track forecasts how new hardware, software and virtual technologies will continue to redefine the way we create, deliver, experience and engage with the sounds of tomorrow.
Topics may include: Streaming, artist rights, artist payments, music marketing, touring, game industry integration, and new audio-centric technologies.
Game Industry (Convergence)
Gaming’s immersive storytelling and socially-driven digital experiences have become the dominant entertainment medium of the 21st century. This programming delves into how the industry has incorporated more traditional forms of content across a variety of platforms, and where this increased reach and influence will lead the entertainment industry in years to come.
Topics may include: Esports, in-game purchasing models, hardware, cloud gaming, inclusivity, the metaverse, and innovations in both narrative-driven and socially-driven experiences.
Health & MedTech (Interactive)
An area of focus that has seen huge growth at SXSW in recent years, the Health & MedTech Track centers on how social and technological changes are impacting one of the world’s largest industries.
Topics may include: Equity, patient rights, shareability of data, CRISPR, telemedicine, mental health, CBD and psychedelics, 3D printed body parts, brain implants, and other new tech-driven innovations.
Making Film & Episodics (Film)
Explore the creative process behind film and episodic content with an emphasis on the collaborative nature of the medium
Topics may include: Storytelling, screenwriting, virtual production, post-production, cinematography, new technologies and more. This track will also house conversations with visionaries looking at their creative process and careers.
Media Industry (Convergence)
The Media Industry Track examines the trends driving change in the media landscape and the power of the companies who control the message.
Topics may include: the business of streaming, audio and the creator economy, mergers and acquisitions, social platforms, monopolies, freedom of speech, and the future of news reporting.
SXSW remains one of the world’s top destinations for entrepreneurs from all different industries. The Startup Track covers the new founders, new ideas, and new revenue models that are powering today’s most exciting new companies.
Topics may include: New products, new markets, new ideas, new business models, new approaches to funding, new strategies for inclusiveness, and new entrepreneurial hotspots.
Tech Industry (Interactive)
The Tech Industry Track highlights the new innovations that will drive the world’s next wave of change, balancing these breakthroughs against a world that has grown more skeptical about the benefits of the digital revolution.
Topics may include: AI/ML, blockchain, cryptocurrency, security and privacy, XR, social media platforms, enterprise solutions, hardware, software, chip manufacturing, wearables, robots, IOT, edge computing, data ethics, voice technology innovation, and accessibility.
The Transportation Track acknowledges how technology is radically transforming various transit systems across the globe. This new programming for 2022 reflects how much more tech-driven activity, innovation, and deal-flow we are now seeing in this industry.
Topics may include: Last mile mobility, the hyperloop, autonomous vehicles, EVs, electric bicycles, personal air vehicles, delivery, drones, and commercial space travel.