March 12-18, 2026
Step into the space where Community and playful competition converge to reshape the future of entertainment. From the evolution of gaming as a platform for storytelling, education, and culture to the rapid rise of women’s sports and tech-driven fan engagement, this programming highlights how brands are tapping into these dynamic spaces to build deeper, more meaningful connections.
Sports Track Access: Platinum and Interactive Badges receive access to sessions in this track.
The SXSW Conference provides an opportunity for global professionals at every level to participate, network, and advance their careers. From March 12-18, explore conference programming across 12 diverse tracks and variety of formats including Keynotes, Featured Speakers, panels, workshops, and more.
Check out our snapshot of daily programming from March 12-18 including Conference Tracks, Festivals, and Exhibitions.
Keep up with essential SXSW news year round. Sign up for monthly event updates and weekly community newsletters.
Experience the 2024 SXSW Conference & Festivals in Austin, Texas from March 8-16. Secure your SXSW Badge and book your hotel early for the best rates!
