Professional Development

March 16-21

Convergence Track

New for 2020, the Professional Development Track offers learning and accreditation opportunities across the range of industries represented at SXSW. From Continuing Legal Education credits to cloud services workshops, this track provides in-depth and specialized education.

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Photo by Aaron Rogosin

Photo by Aaron Rogosin

About the Professional Development Track


Sharpen Your Design Skills with Professional Development

Staying ahead in our fields means we never stop learning. Learn the newest best practices with these design focused Professional Development sessions.

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The Commons. Designed by ADP. - 2019 - Randy and Jackie Smith

The Commons. Designed by ADP. - 2019 - Randy and Jackie Smith


The Google Conversation Design Workshop

Conversational, natural language interfaces are emerging as a powerful new way for people to interact with digital services. This 3 hour, hands-on design workshop shows how to design and prototype a brand persona and conversational experience.

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StrengthsFinder and EI: Lead with Confidence

Self-awareness is often the key to overcoming challenges faced by creatives. Leading with strengths and increasing emotional intelligence gives creatives an edge in the marketplace. Learn how to put strengths forward for sustainable and successful careers.

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600+ PanelPicker® Sessions Announced

Presenting 600+ curated sessions from the SXSW community across our 22 Tracks of Conference programming.

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Browse the 2020 SXSW Schedule

Browse events, build your schedule, and get personalized recommendations for the 2020 SXSW Conference & Festivals.

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About the SXSW Conference


SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries.

The SXSW Conference provides an opportunity for global professionals at every level to participate, learn, and network. Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of entertainment, culture, and technology, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Learn more about Keynotes, Featured Speakers, and Session Formats across the 22 Tracks of programming for the 2020 SXSW Conference.

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Session Formats

Learn more about the session formats for programming tracks at the SXSW Conference.

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Attend SXSW 2020

Join the world’s brightest creators March 13-22 at the 2020 SXSW Conference & Festivals. Register to attend and book your hotel to begin your SX adventure!

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Conference Sponsors

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