The SXSW Art Program showcases experiential and conceptual visual artworks that apply emerging technologies and immersive environments to spark discovery, inspiration, and connection. Incorporated into the broader ecosystem of creativity and innovation at SXSW, the art program serves as a launching point for collaborations and discussions around the role of visual and digital media arts in culture, technology, and the public realm.

This program is an open call to studios, designers, collectives, and individual artists whose work is either in medium or concept, is at the intersection of art and technology, or creates an experience, whether through immersion or social engagement. Official selections of the program are chosen on the basis of their ability to enhance the landscape of the SXSW Conferences and Festivals and bring meaningful inspiration, joy, and discovery to attendees. We strive to showcase work from both emerging and established artists whose vision reflects the values of SXSW, including creativity, culture, storytelling, innovation, and social engagement.

The SXSW Art Program offers artists a unique platform to show their work within one of the most diverse, collaborative, and inventive communities in the world. Artists will have the opportunity to engage with individuals and organizations across many sectors, while debuting their work in front of the creative communities that converge at SXSW in Austin.