Attend SXSW

Join us for unparalleled discovery, networking, and inspiration at the SXSW Conference & Festivals in Austin, Texas! This year’s event includes expanded access for all badge types marking new opportunities for learning, networking, and discovery. Stay tuned for 2018 Registration information coming soon.

Attend SXSW

Photo by Amanda Stronza

Super Sponsors

Esurance logo
Mazda logo
Monster logo
Bud Light logo
Capital One logo
Austin Chronicle logo

Seven Steps to Attending SXSW


2017 Registration Rates & Deadlines


Badge Type Through
Sept. 9
Oct. 24
Nov. 18
Jan. 13
Feb. 10
Platinum $1,150 $1,250 $1,350 $1,450 $1,550 $1,650
Interactive $825 $925 $1,025 $1,125 $1,225 $1,325
Film $825 $925 $1,025 $1,125 $1,225 $1,325
Music $825 $925 $1,025 $1,125 $1,225 $1,325

Early registrants benefit from discounted rates, which expire at 11:59pm PT on the deadlines above.

Attending as a student or a group(10+)? Contact us for more information.

2017 Badge Type Changes


SXSW is expanding access for all registrants at SXSW 2017. We’re streamlining the conference into one unified event with 24 tracks of programming and offering more opportunities for networking, learning, and discovery than ever before.   

Music Festival showcases will start on Monday, March 13 while the Film Festival maintains its nine day footprint starting on Friday, March 10.

The Platinum badge still remains your best bet with primary access to all of SXSW at a lower price than last year, the Interactive, Film, and Music badges will now include expanded access to more of the SXSW Conference & Festivals experience. Attendees will still receive primary entry to programming associated with their badge type, but can now enjoy secondary access to most other SXSW events. All SXSW badgeholders also receive complimentary access to SXSW Gaming.

For more information, check out our video specifying the changes, download the SXSWeek Timeline, and look at our Badge Comparison Chart below for further details on access. Bookmark the Attendee Services page for a quick list of resources.

Badge Comparison

Purple = Primary Access
Green = Secondary Access
Interactive Film Music Platinum
Interactive Tracks, Keynotes & Featured Speakers
Interactive Mentor Sessions & Workshops
Interactive Festival Events
Interactive Festival Opening Party
Film Tracks, Keynotes & Featured Speakers
Film Mentor Sessions, Round Tables, Workshops & Parties
Film Festival Screenings & Events
Film Festival Exclusive Premieres
Music Tracks, Keynotes & Featured Speakers
Music Mentor Sessions, Workshops & Parties
Music Festival Showcases & Events
Music Festival Exclusive Showcases
Convergence Tracks, Keynotes & Featured Speakers
Comedy Festival Showcases & Events
Trade Shows & Exhibitions
Networking Meet Ups
Film Festival SXXpress Passes
Music Festival SXXpress Passes
Closing BBQ & Softball Tournament
Hotel Priority Booking & Assistance
Access to SXsocial Online Registrant Networking
SXSW Festival Shuttles

SXSW Gaming, SXSW Create, SXSW Job Market, Flatstock Poster Show, Registrants Lounge, Spotlights, The Dewey Winburne Community Service Awards, SouthBites Trailer Park, SXSW Outdoor Stage at Lady Bird Lake concerts.

SXSW Materials: Registrant Big Bag, Program, Pocket Guide & Subscription to SXSWorld®.

Interactive / Film / Platinum: BBQ Crash Course
All Badges: Taco Meet Ups (March 10 & March 17)

Registration Hours


Badge pickup is available at the Registration area in Exhibit Hall 5 on the 4th Street side of the Austin Convention Center.

Thursday, March 9 | 9:00 am – 11:00 pm
Friday, March 10 | 9:00 am – 11:00 pm
Saturday, March 11 | 9:00 am – 6:00 pm
Sunday, March 12 | 9:00 am – 6:00 pm
Monday, March 13 | 9:00 am – 6:00 pm
Tuesday, March 14 | 9:00 am – 10:00 pm
Wednesday, March 15 | 9:00 am – 10:00 pm
Thursday, March 16 | 9:00 am – 10:00 pm
Friday, March 17 | 10:00 am – 7:00 pm
Saturday, March 18 | 11:00 am – 4:00 pm


Satellite registration and badge pickup is located in Exhibit Hall 1 of the Palmer Events Center (900 Barton Springs Rd, Austin, Texas 78704).

Thursday, March 9 | 9:00 am – 11:00 pm
Friday, March 10 | 9:00 am – 11:00 pm

Learn More

Stay Tuned

Sign up to receive the latest announcements, tips, networking invitations and more.