March 18-21

Convergence Track

Learn about the technological, cultural, financial, legal and political ecosystems that are defining the cannabis-focused enterprises of both today and tomorrow. The Cannabusiness Track presents insights for professionals experienced in this rapidly-evolving industry, as well as introductions for newcomers who are just starting to enter this space.

Vote on 2020 Session Proposals

2019 Featured Session, Cannabis and Wellness: The Body and Beyond - Photo by Samantha Burkardt/Getty Images for SXSW

2019 Featured Session, Cannabis and Wellness: The Body and Beyond - Photo by Samantha Burkardt/Getty Images for SXSW

About Cannabusiness Track


Come explore the future of the rapidly-expanding cannabis industry.

Please be aware that cannabis and related laws vary. Programming in this track is designed to inform attendees about this fast-changing industry, and does not promote the use or sale of illegal drugs.

Take a look at a few of the sessions we loved from SXSW 2019 including Can We Heal Ourselves From the War on Drugs?, The Future of Hemp and Health, and Non-Obvious Trends in the Cannabis Industry.

Vote on PanelPicker Session Ideas for the 2020 Conference

PanelPicker® is the official SXSW user-generated session proposal platform. This easy, two-step online process allows the SXSW community to have a voice in what sessions are programmed at SXSW. Help shape the 2020 SXSW Conference by voting on proposals during Community Voting from August 5-23, 2019. Learn More »

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Listen to 2019 Sessions

Cannabis and the Aging Brain

Cannabinoids work differently in the elders. Hear about the developing diagnostic marker for neurodegenerative diseases and dementias, already validated in a clinical sample of Alzheimer’s patients.

Listen now

The New Cannabis Consumers

What are women looking for, and how can brands better serve this rapidly growing customer base who are flocking to cannabis for health and wellness? Gain inside insights from a web pioneer, a funded cannabis entrepreneur, and expert cannabis marketers as they guide you through an exploration of the needs of these new consumers.

Listen now

2019 Speaker Highlights

The Future of Hemp and Health - Chelsea Leyland - Photo by Will Blake

Chelsea Leyland

DJ & Medical Cannabis/Epilepsy Activist

Building A World Class Brand - Gunner Winston - Photo by JD Lewis

Gunner Winston



Building A World Class Brand - Lydia Dishman - Photo by JD Lewis

Lydia Dishman

Contributing Reporter

Fast Company

Cannabis Industry Explosion - Lilach Mazor Power - Photo by Dusana Risovic

Lilach Mazor Power

Founder & Managing Director

Giving Tree Arizona

The Evolution of the Pot Dealer - Lanese Martin - Photo by Von Franklin

Lanese Martin

Co-Founder & Co-Exec Director

The Hood Incubator

The Future of Hemp and Health - Dr Jeff Chen - Photo by Will Blake

Dr Jeff Chen

Founder & Executive Director

UCLA Cannabis Research Initiative

The Future of Hemp and Health - Jessica Assaf - Photo by Will Blake

Jessica Assaf



Browse 2019 Cannabusiness Sessions

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Vote on SXSW Conference Proposals

Help shape the 2020 SXSW programming by voting on session proposals during PanelPicker® Community Voting from August 5-23, 2019.

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Session Formats

Learn more about the session formats for programming tracks at the SXSW Conference.

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About the SXSW Conference


SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries.

The SXSW Conference provides an opportunity for global professionals at every level to participate, learn, and network. Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of entertainment, culture, and technology, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Learn more about Keynotes, Featured Speakers, and Session Formats across the 20 Tracks of programming for the 2020 SXSW Conference.

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