NBC is Bringing #SethXSW to Austin!

Written by Jessica Weaver | Monday, Mar 3, 2014

#SethXSW Following NBC’s Late Night with Seth Meyers premiere this week, the NBC team will be hitting SXSW hot and heavy next week, offering an array of engaging and interactive activities for SXSW attendees to promote the new late-night series, which airs weeknights at 12:35 a.m. ET/PT and 11:35 p.m. Central.

For your first stop on the #SethXSW tour, check out the “Inside Late Night with Seth Meyers convergence panel on Saturday, March 8th at 3:30pm in Ballroom 18ABCD at the ACC, to learn more about behind-the-scenes happenings of the new late night adventure.

Later that night, stop by the SXSW Comedy Opening Party presented by NBC’s Late Night with Seth Meyers at Buffalo Billiards from 10:30pm – 1:30am on Saturday, March 8. This can’t-miss party will include great drinks and games from NBC!

On your way to your next must-see SXSW event, grab some wheels at SXcycles, the festival’s official bike-share program presented by NBC’s Late Night with Seth Meyers. From 10am – midnight daily, you can rent a Tern folding bicycle or catch your breath in NBC’s viewing lounge to watch the most recent episodes of Late Night!

Getting hungry? NBC is partnering with Danny Meyer’s famous Shake Shack for a Late Night Food Truck, appearing nightly and serving free Shake Shack burgers and fries to attendees from March 8-14, 8pm – 1am. And don’t worry, the truck will air Late Night live each night, so you won’t miss a beat of Seth!

Stay tuned for more exciting announcement on how to catch Seth around Austin!